Users will soon have a fresh option that allows them to cut down on the amount of artificial intelligence-produced videos appearing in their timelines. This step comes as the platform revealed that it now features in excess of 1 bn AI videos.
Pilot Phase and Launch
This change is undergoing trials over the following weeks before a widespread launch. This shift coincides with a rise in content created by AI, fueled by recent video-generation tools.
AI Proliferation Online
Studies have shown that nearly 10% of the quickest rising content creators on a popular video site exclusively feature content made by AI. A large amount of this content is considered “AI slop”, a term for substandard, mass-produced content that is often absurd or bizarre.
“We know from our community that numerous viewers enjoy content produced via AI tools, including AI artwork to science explainers, and we intend to offer the community the ability to see more or less of that, according to their own likes,” commented a platform representative.
AI on the Platform
The service shared that there are now 1.3bn videos on its network tagged as AI-generated. Overall, over 100 m media items are added to the platform every day, making AI content a limited portion of its complete catalog.
User Control Features
Users will be able to reduce or increase the volume of AI content they view by opening the “manage topic” option in the application and picking AI-made media. Additional categories that can already be controlled under the setting encompass current affairs, clothing, beauty, and dance.
AI Disclosure Rules
TikTok’s rules mandate users to tag “realistic” AI-generated content, and it prohibits dangerous AI impersonations of well-known individuals or crisis events. Any believable AI-generated clip that is unmarked can be taken down under its community policies.
Furthermore, the platform will henceforth add an artificially created tag to content made using its proprietary AI systems, or identified by an collaborative effort for spotting artificial media. This measure is intended to stop users from trying to bypass the labeling process.
AI Literacy Programs
TikTok is additionally launching a $2m awareness program for professionals and groups to produce learning resources about responsible artificial intelligence. This initiative will benefit non-profit groups dedicated to educating programming and robotics.
Moderation Strategy
TikTok has justified its safety measures, following controversy over intentions to make redundant numerous content moderators in Britain. It is set to reduce a significant number of roles in its content moderation division in the UK capital, with labor groups and internet security professionals voicing alarm that people are being substituted by machine-led review.
A senior executive clarified that people-led review would remain essential, but artificial intelligence can shield workers by removing the most distressing content before it gets reviewed by humans. The company announced a significant reduction in shocking and graphic content seen by content reviewers over the previous year due to the use of its AI tools.
“We think that it’s essential to integrate people and machines to ensure user safety,” the official commented. “We’ll have staff as part of that process, but we additionally believe it’s very important to reduce exposure to dangerous material as quickly as possible, which is why a lot of the machine support is proving valuable work at speed.”
